We explore two inventive campaigns and one ill-judged advert.
This month we break some tongue-in-cheek marketing and a serious CSR initiative.
This month we are talking PR stunts following headline grabbing campaigns from Sony and Pringles.
We break down 7 of our favourite successful brand partnerships.
What are the advantages of brand partnerships and how can you benefit from them? Here are the 12 top advantages, with lots of examples.
The seven secrets for getting brand partnerships right
This month we break down a stellar brand collaboration and a new podcast from Captain Tom
This month we break down two campaigns that have a force for good and one PR mishap.
Account Director, David Brewer, explains how creativity can be nurtured and developed.