Top PR Campaigns

Paddy Power and Kong : Skull Island

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Beth Reynolds

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Putin and Trump Saddle Up

Our first campaign is a mischievous stunt by none other than Paddy Power as it geared up for Cheltenham Races. The betting giant grabbed headlines as it left Londoners shocked when two actors donned prosthetic make-up to transform themselves into political powerhouses, Donald Trump and Vladimir Putin. The controversial figures were then seen riding through the capital on horseback. Paddy Power claims to have seen a surge in political betting and with the infamous race week in full swing, this stunt capitalises on the betting crossover. The bookmaker is offering race goers the chance to bet on Cheltenham-Politics specials including Willie Mullins to be Top Trainer and Trump to serve a 2nd Term (7/2), Ruby Walsh to be Top Jockey and Trump to be impeached in 2017 (8/1). A great stunt that has certainly spiked the interest of the media!

Kong Leaves an Impression in LA

Our next stunt is pretty impressive. Last week, ahead of the launch of Kong: Skull Island Kong: Skull Island, an experiential agency placed a King Kong style path of destruction across LA. It featured enormous footprints along the beach, a crushed car park, 3-D chalk footprints in Microsoft Square at LA Live and finally, dirt was sculpted at Runyon Canyon Park to give the impression Kong had been to the iconic LA location – Take a look. Another great stunt that we imagine took some serious man hours to complete!

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