Archive
Archive: 2017
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Top PR Campaigns
IKEA and Public Health England
This month’s blog features a series of IKEA House Parties and a Stoptober campaign
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Top PR Campaigns
Red Bull and Marmite
This week’s blog features an early finish and the ‘Marmite Gene’
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General
Why it’s not game over for utility brand building?
Utilities trying to separate themselves from the pack face an unenviable communications task
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Top PR Campaigns
Birds Eye and Southern Rail
This week’s blog features a mummy movement and a social media star
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General
How to Reach Your Audience on LinkedIn
Sponsored updates are a great way to boost following and broadcast content to a targeted audience outside of your connections
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Top PR Campaigns
Bombay Sapphire and HBO
This week’s campaigns highlight the next chapter from the gin world and an early winter
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Campaigns
Getting the Most Out of Exhibitions
Exhibitions can be a great way to establish yourself within the marketplace
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Top PR Campaigns
Dogs Trust and Paramount Pictures
This week’s campaigns include some cute pooches and an oversized beach ball
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General
Energy PR appointed the consumer agency for Moshulu
…which celebrates its 20-year anniversary this year
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Top PR Campaigns
Visit Sweden & Brew Dog
This week’s campaigns include a country up for rent and a guerrilla marketing experiment
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General
5 Ways to Attract International Visitors to your Trade Show
Turning an industry trade show into a global success story mean feat
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Top PR Campaigns
Care and Sony Pictures
This week’s Top PR Campaigns are here and they both send very different messages!
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General
B2B Content Marketing
One of the big challenges for B2B marketers is how to get in on the content marketing act. They see consumer brands sharing creative...
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Top PR Campaigns
Beaverbrooks and Champions League
This week’s campaigns feature a royal proposal and a giant dragon
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General
5 minutes with… John Baulch, Publisher of Toy World Magazine
We chat to John Baulch, Publisher of Toy World magazine, about the industry, what makes a good story, and how family brands can further improve...